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KH00000041

Absolut Haring

Absolut Vodka campaign painting/poster

Verified
Creation date
1986
Type
Print
Medium
Lithograph advertisement poster (after the 1986 painting)
Dimensions
H 114.6 × W 83.7 cm
Color
Red lines; joyous crowd of dancing figures
Subject
Absolut Vodka bottle with dancing crowd
Series
Absolut artist campaign
Producer
Absolut Vodka
Description
In 1986 Haring became the second artist (following Andy Warhol's recommendation) to design a poster for Absolut Vodka's iconic campaign: 'Absolut Haring', with red lines and a joyous crowd of dancing figures; the lithograph advertisement poster measures about 45 1/8 × 32 15/16 in. (114.6 × 83.7 cm) sheet size.
Notes
The design became a 1986 Absolut campaign classic; sheet size per Case Antiques auction listing.